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The Premier Soccer League has announced that MultiChoice’s DStv brand, has signed a five-year deal to become the new title sponsor of the Premier Division.
According to MultiChoice Group CEO Calvo Mawela, this partnership is a continuation of a vibrant and fruitful partnership between the PSL and the MultiChoice, which has overseen the intoduction of the MultiChoice Diski Challenge reserve league, from which players such as Percy Tau and Lyle Foster have gone on to excel internationally.
"This affiliation is special because it is the only affiliation that is as appealing to the young as it is to the old. It is the only affiliation that cuts across race, gender, creed, culture and political affiliations in the manner that it does," says Dr Khoza. "It creates equal conversations between people irrespective of their educational backgrounds and social strata," says Mawela.
Read: https://dev.volley.co.za/blog/1/44/news-scoop-alexander-to-team-up-with-hunt
"Through the DStv Premiership, we are expanding football’s reach deeper and wider in partnership with the PSL. This league is for every South African and every community represented in our uniquely diverse nation." Mawela emphasizes. "With more games televised than ever before, we are deliberately creating space for all South Africans to call this competition their own."
Read: https://dev.volley.co.za/blog/1/49/bulletin-fri-25-sept
PSL Chairman Dr Irvin Khoza says "As the PSL continues to innovate with a quest to improve its product, it will have a full backing of DStv, whose offering require an abundance of local content. There is no "them and us," says Dr Khoza. "We are joined at the hip to produce enhanced consumption of the best product for our deserving supporters."
The Premiership as we know it will now be called the DStv Premiership for the 2020/21 season and beyond.
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Wednesday 09 September First Half Bulletin
Catch all the results from the Weekend 4th/5th September in our weekly round up.
The Absa Premiership title winner will be decided this afternoon in a two-horse race between Kaizer Chiefs and defending champions Mamelodi Sundowns,who both turned 50-years-old this year.
Amakhosi go into the final two games of the Premiership season with one objective in mind, to reclaim the League title and give the fans their first trophy in five seasons in all competition.
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